Interactive tools built for local businesses.
Free calculators and quizzes built on real campaign data from local businesses. Get a personalized recommendation in minutes, no email required.
All Tools
Free calculators and quizzes built on real campaign data. Get a personalized recommendation in minutes.
Answer 7 questions about your business, goals, and budget. Get a personalized recommendation for the marketing channels most likely to drive real results for your specific situation.
Get a data-backed ad budget recommendation with full funnel projections (impressions, clicks, leads, clients, and revenue) based on 2026 Meta Ads benchmarks for your industry.
Answer 5 simple questions to get a complete marketing health analysis: customer acquisition cost, lifetime value, industry benchmarks, and personalized recommendations to improve ROI.
How to Use These Tools
Not sure where to spend? Start with the Marketing Channel Finder. It weighs your industry, stage, budget, and goal against what we have seen work for Connecticut businesses, then points you to the two or three channels worth testing first, whether that is Meta ads, social media management, or video content.
Have a budget in mind? The Ad Spend Calculator translates a monthly number into a realistic range of leads based on the cost-per-lead we see in your industry. If the projected lead count will not cover your goals, you know before you spend a dollar.
Trying to justify the investment? The ROI Calculator works backward from your average job value and close rate to show what a campaign has to produce to pay for itself. Bring the output to your free strategy call and we will pressure-test the assumptions together.
Every benchmark behind these tools comes from live campaigns we manage for contractors, restaurants, salons, medical practices, and professional service firms across Connecticut. Nothing here is theoretical.
Popular Guides
Long-form guides from our blog that pair well with the tools above. All free, all based on real campaign data.
Run through this before every campaign so a missed pixel or wrong objective doesn't burn your first week of budget.
The CPL, ROAS, and conversion numbers our calculators are built on, broken out by industry.
A repeatable monthly planning system so you never open Instagram wondering what to post.
What to buy at each budget level if you want to shoot your own content between professional shoots.
FAQ
These free tools are a great starting point, but nothing beats a tailored growth plan. Book a free strategy call and we'll build one together.